Showcase new Grower App

Earlier this month, Marco van der Sar and Marcel Vrijman organized a webinar to showcase our new Grower App. Whit this app we want to increase the support for our growers to grow our varieties successfully. Easy access to variety information and direct support via the app will make our products more relevant.

The session was very well-attended. Marco kicked off by explaining why we started our Digital Marketing and Sales program and why it is so important to our company. Marcel continued with a demonstration of the current version of our app, highlighting the key features. Followed by an outlook on the next steps, because after the upcoming internal testing period, we aim for onboarding the first customers in the US for the selected pilot crops in February 2020. The final part of the session was used for answering questions of the attending colleagues.

The session has been recorded. You can watch it via the following link: https://youtu.be/PDObgvJr3f0

For more information you can contact: M.vrijman@dummenorange.com or M.vandersar@dummenorange.com